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Originally posted November 2, 2008 on NHL Connect
This blog is in response to claims that the moniker of “HOCKEYTOWN, USA” should be taken from Detroit, Michigan and its NHL franchise, the reigning Stanley Cup Champion Detroit Red Wings and handed to another “worthy” city and franchise.Sports Illustrated declared St. Paul, MN ‘the new hockeytown’ a couple years back. I have only one thing to say about this… Does ANYONE think that SI knows ANYTHING about hockey???? Yeah, that’s what I thought. Actually, I believe the fact that SI thinks that the nickname should be stripped from Detroit is actually a big point in Detroit’s favor.
There are few things that genuinely tick me off when it comes to hockey (let’s face it, as a Wings fan I don’t have a lot to complain about) but this constant whining over who “deserves” the title of “Hockeytown, USA” is one of the things that grinds me. Hard.
There are 3 caveats to the argument I am about to make:1. Warroad, Minnesota has been called Hockeytown, USA over four decades prior to the Red Wings use of the name. It is rightfully theirs. However, since they do not have an NHL team and they are located 420 miles from the nearest NHL team of the Minnesota Wild, I feel comfortable proceeding with this argument. (Sorry, Warroad.)
2. I am only interested in arguing Detroit’s claim to the title Hockeytown in terms of United States cities because I have no interest whatsoever in trying to usurp Canada’s claim to hockey in general. They invented the game. For the most part they are knowledgeable and passionate about the game. And really – who can argue against the powerhouse of a team like Montreal? Really – 24 Cups. TWENTY-FOUR. My beef is with fans in the United States trying to claim the title of Hockeytown for their own.
Further – when I think of “Hockeytown”, I think of it in the sense that it is not really the city itself necessarily that is “Hockeytown.” Hockeytown is the team, its history, the city, the region, and ALL of its fans – whatever their geographic location may be.
3. I mean absolutely no disrespect to other teams. I respect all (but one) of the other NHL teams and their fans. My assertions as to Detroit’s claim on this title is not meant to “put down” other teams but to illustrate the point that Detroit has a right to keep its self-imposed title and that it cannot be taken by any magazine or fan base just because they think it belongs elsewhere.
How did Detroit get the nickname Hockeytown, USA?Detroit adopted the nickname in 1996, the season after the Red Wings entered the playoffs as the NHL’s top team but was devastatingly swept by the New Jersey Devils in the Stanley Cup Finals. (Ironic, I know) The Wings went on to win BACK-TO-BACK Stanley Cups in 1997 and 1998 and the nickname stuck.
I am going to present a few thoughts on why Detroit and the Red Wings truly deserve this moniker. The first thing I had to decide on was the criteria that should be used to qualify any city as “Hockeytown.” After all, that’s a lofty title which comes with responsibility. I have decided on the factors of history, the fans, the hockey quotient in the area, and success in the League.
History and Lore• The Detroit Red Wings are one of the Original Six teams along with the Montreal Canadiens, Toronto Maple Leafs, Boston Bruins, New York Rangers, and Chicago Blackhawks.
• Terry Sawchuk staged one of the greatest performances in Stanley Cup Playoff history when Detroit captured the 1950 Stanley Cup. He only allowed five goals in eight games as the Red Wings swept both the Toronto Maple Leafs and MontrĂ©al Canadiens in four games. Even more incredibly, Sawchuk didn’t give up a single goal in any of the four games played at Olympia Stadium. (quoted from the Detroit Red Wings website)
• Another significant event came during the first round of the 1952 playoffs. After Lindsay and Howe had received death threats if they played in Game 4 in Toronto, both played and the Wings’ won to end the series. After the game, Lindsay playfully chided the Toronto fans when he skated to center ice and held his stick like a machine gun and pretended to shoot the crowd. Gotta love good ole’ Terrible Ted! (quoted from the Detroit Red Wings website)
• Gordie Howe (Mr. Hockey) was a Red Wing for 25 years and retired from the team in 1971 as the NHL’s all-time leading goal-scorer. When he returned to the NHL with the Hartford Whalers in 1979-80, he added 15 more goals, giving him 801, a mark topped only by Wayne Gretzky. Howe’s unique skill set led to the term “a Gordie Howe hat trick,” referring to a game in which a player scores a goal, an assist and has a fight. He led the league in scoring six times, was MVP six times, won four Stanley Cups, played in 22 all-star games and was elected to the Hall of Fame in 1972. His son, Mark, played three seasons for the Wings in the mid-90’s, and his No. 9 sweater was worn by Ferris’ best friend, Cameron, in the movie Ferris Beuller’s Day Off. (quoted from Bob Kowalski of the Fort Worth Star-Telegram – May 7, 2008)
• The Norris family sold the Red Wings in 1982 to Mike and Marian Ilitch, who owned Little Caesars Pizza. One of their first hires was Jimmy Devellano as the team’s general manager and he selected a shy, 18-year-old center named Steve Yzerman with the fourth overall pick of the 1983 NHL Draft. (quoted from Detroit Red Wings website)
• Coffey became the first defenseman to collect 1,000 assists, Yzerman scored the 500th goal of his career during the 1995-96 season and Bowman broke the record for the most NHL games coached. Yzerman discovered how Red Wing fans felt about him once and for all this year too. With rumors of a trade swirling, he received a tremendous and deafening ovation when he was introduced at the home opener at Joe Louis Arena. Fans shouted, “Stevie!” “Stevie!” “Stevie!” That moment made it clear that Yzerman would remain a Red Wing for life. (quoted from Detroit Red Wings website)
• Because I am giving you more history than you really need, I do not want to leave out the important (but awful) “Dead Things” era. Between 1967 and 1983, Detroit only made the playoffs twice, winning one series. During this dark era in franchise history, the team was derisively known as the “Dead Wings” or “Dead Things”. But the fans stayed faithful and look where we are now.
• The Octopus -it’s immediately recognizable, and it signals the postseason in Detroit as much as the calendar does. The legend of the octopus even has its own page of the Red Wings’ web site. The tradition began in 1952 when two brothers, who were storeowners in the city’s Eastern Market, tossed the critter on the ice at Olympia Stadium to symbolize the eight wins needed to capture the Stanley Cup, which the Red Wings did that season. Trying to stem the frenzy inspired when the Zamboni driver at Joe Louis Arena (Shout out to Al Sobotka! – is your team’s Zamboni driver famous? Hmm?) swings an octopus over his head, the NHL this spring issued a warning that any time a driver touched an octopus, he would be subject to a $10,000 fine by the League. (This is by far the most ridiculous, anti-Red Wing rule ever. And I will be forever disappointed that Mr. Ilitch didn’t just tell the League to stick it by having Al twirl that baby for all he’s worth and pay the effing fine!!!)
Quality/Quantity of Fans: (Red Wing Nation!)Love of the teamNo fan can ever claim that their team is the most loved. Not possible. Anyone who knows me knows the absolute LOVE I have for the Red Wings Organization, the coaches, the team, and the players themselves. But for as much as I love them, I would never claim to love the Wings more than another fan loves their team. And anyone who tries to claim that they have the “best” fans is just flat-out wrong. Sorry. This comes from someone who is really very proud of my fellow Wings fans, but who would never be so arrogant to think that other fans aren’t every bit as passionate.
How many fans do you have?The fact that the Red Wings have fans around the nation and around the world is undisputed. It’s been reported by the team and by fans that in almost every arena there is a significant number of Wings fans. Also, every major hockey site on the web is swarming with Wings fans. Wings jerseys are even seen in TV shows and movies (at least more than I’ve ever seen of any other team’s jerseys.)
Bandwagon?The idea that the Wings have more bandwagon fans than other teams is something I hear (from haters) on a fairly regular basis. I just don’t find that to be true. I can understand that point of view though. I mean, when you have an EXCELLENT team for 11+ years, people are bound to be interested in you. However, one could also argue that you have no idea if people are bandwagon or not because fans haven’t been able to prove themselves (and likely won’t for some time) because the Wings are consistently good. Fans can only really be tested during the bad times.
Fan Hockey Knowledge:One thing that I notice on a regular basis is how knowledgeable the fans in any given arena are. You can really tell by what the fans believe is a penalty. For instance, if you watch a Leafs game you will notice that the fans aren’t freaking out if one of their players hits the ice unless there was an actual penalty that should have been called. And then they’re all signaling the appropriate call. On the other hand, if you watch a Predators game the fans go nuts wanting a call if one of their players loses an edge and falls with the nearest opposing player 20 feet away. On the sliding scale of fan knowledge, Wings fans are definitely at the top of the spectrum with other hockey knowledgeable markets. Obviously – I am not speaking of every individual fan but of the fans as a whole with knowledge averaging out. Using my example above, I am certain there are plenty of Preds fans who know their hockey inside and out – but I would argue that a large portion of the fan base doesn’t have as deep a knowledge as the Leafs fan base. That’s all. (Sorry, Preds fans – not trying to pick on you especially since I have a lot of respect for your passion for keeping your team in Nashville.)
Another example of Wing fan knowledge as reported by Larry Wigge of the Sporting News on January 7, 2002: “People kept coming up to me to tell me how to shoot against Patrick Roy,” says Robitaille, 35, who is in his first year with the Red Wings. “I’m having my salad and a guy from one end of the restaurant tells me to shoot high against Patrick. Then I get to the main course and another guy comes up to our table and says he’ll give you the five-hole but you have to shoot it quick. By the time I got to dessert, the waiter recommended that I go stick side. It’s funny, but I’ve never gotten a lesson in shooting at a restaurant before.”
See what I mean? Passion and knowledge.
Expectations:There is no doubt that Wings fans expect the utmost effort and success from our team. We are incredibly hard on the team and especially our goalies. I would agree that we are, to a point, spoiled. Lucky for us, the Red Wing organization is 1000% committed to winning. Knowing that they care every bit as much as we do about winning is an amazing thing. The fact that they do it in a classy manner is even better.
Again, as reported by Larry Wigge of the Sporting News on January 7, 2002: “There’s a price you have to pay as players, and there’s a price the fans have to pay to be the best, and while I’ve been here, at least, both sides have made that commitment to winning,” Yzerman says. "The playoffs are a long and arduous road. You need to get a pat on the back or kick in the pants once in a while. And our fans have always been there for us in either case.
“They are honest, fair and passionate. It’s like having a man advantage when you are on the ice, and you’ve got them in the stands on your side.”
With a glowing recommendation like that by THE CAPTAIN, the universally loved and respected, Steve Yzerman – how can anyone doubt Wings fans?
Pride in the organization:Wings fans have so much to be proud of and it doesn’t even necessarily have to center around winning.
Here is a quote by Jim Nill, Vice President/Assistant General Manager of the Detroit Red Wings as said to the young players at the Red Wings Prospect Camp this last September:
“You are a Red Wing now. Hold your head up high, take care of yourself, and treat others with respect.”
I think that sums up the Wings organization as a whole. They are proud of their status as Red Wings and represent the Wings to the community in a positive way. They take care of themselves and strive to make sure that each individual is the best that they can be including their health and conditioning. (Chelios’ training is legendary.) And they do treat others with respect. In my opinion, that is one of the central things that every human being should hold themselves accountable to. The fact that the organization actively promotes that… incredible.
Also, the Wings organization may very well be the most devoted to their players. They don’t put older players out to pasture just because they’ve gone past their prime. They utilize the experience of those players on the bench and in the locker room. They treat those players with dignity and respect and I would imagine that the loyalty that is shown to the players is in large part returned by the players. This is most easily proven in the fact that players take less money to stay in Detroit. While others scoff at the Wings’ reclamation efforts (like McCarty) – Wings fans know that we can trust our organization and they won’t let us down. Say what you want about our team being “old”, but the proof is in the pudding, kiddies. And Wings’ pudding is GOOD STUFF. Good enough to win us a big, shiny trophy…
Attendance:Ahh… now here’s the ONE sticking point for the nay-sayers. It is the one consistent reason those that propose that the title of Hockeytown should be stripped from Detroit point to. It goes something like this: “How can you call Detroit ‘Hockeytown’ if you can’t sell out the Joe?”
Yes, let’s talk about that…
The Joe Louis Arena experienced an 11 YEAR SELL-OUT STREAK which ended on April 12, 2007. Know what has happened that changed?? – our economy went down the toilet! You know what else? Tickets that normally cost $44 jumped to around $200 in the playoffs. Nice, huh?
Check out the last eight years of average attendance throughout the NHL. You’ll see that the woes are only as of late in Detroit. Here’s our ranking for average attendance numbers:
2001 – Detroit #2 behind Montreal
2002 – Detroit #1
2003 – Detroit #2 behind Montreal
2004 – Detroit # 2 behind – you guessed it! – Montreal
2005 – lockout
2006 – Detroit #3 behind Montreal and Tampa Bay
2007 – Detroit #2 behind Montreal
2008 – Detroit #7
Michigan’s unemployment rate is the highest of any state. At 7.7 percent it is a full 1.6 percent higher than the next closest state of Alaska!
For every person without a job there are countless more who are living in fear that they too may lose pensions and jobs – which causes people to SAVE money rather than using their discretionary income. It’s hard to purchase hockey tickets when you are just trying to keep a roof over your head and food in your kids’ mouths.
As reported in Sept 2008 by the Muskegon Chronicle: “A new report says Michigan has lost 315,200 manufacturing jobs during the last eight years — a 35.5 percent reduction that represents the biggest percentage decline in the nation.
“The American Manufacturing Trade Action Coalition report released Friday says Michigan’s total job loss of 489,900 during the same time period is more than three times worse than during the oil-induced Rust Belt downturn of 1974-82.
“Flint, Ann Arbor, Saginaw and the Detroit-Livonia metropolitan area suffered the biggest percentage declines in manufacturing job losses. The worst total job losses have occurred in Detroit-Livonia, Flint, Jackson and Saginaw.”
And let’s not forget about the great Wings fans in Windsor, Ontario which is just a short drive over the bridge from the Joe Louis Arena. Until recently, it was easy to get across the border. Now it’s a hassle that requires passports and documentation. Don’t think that hasn’t affected the number of Canadian Wings fans that attend games.
But don’t worry. We’ll fill up your arena. Michiganders have moved out of the state for various reasons - mostly because they needed to search for meaningful employment elsewhere or in search of more desirable weather. (I actually love our weather. But I like snow so I guess I’m in the minority.) But they show up in droves at their nearest NHL arenas to support their Wings.
Area Hockey Participation:Michigan has more registered USA Hockey players than any other state. In fact USA hockey is divided into multi-state districts, except Michigan which has so many players that they have their own district.
Adult hockey is on the rise in Michigan, according to USA Hockey, with over 14,000 players registered with the sport’s national governing body in 2001-02. With almost 77,000 adult players in the country, Michigan accounts for nearly 20 percent of registered players.
Michigan has more than 62,000 registered hockey players, coaches and officials with close to 3,800 teams registered with USA Hockey, which is the most of any state in the nation.
In addition, Michigan State and the University of Michigan hockey clubs are nothing to sneeze at. (Big love for my alma mater of Lake Superior State University and their former hockey glory.) Traverse City (where the Wings hold their annual training camp) has so much love for hockey that it calls itself ‘Hockeytown North’.
Fun fact: The first U.S.-born player to be selected in the NHL Entry Draft was Michigan Tech right-winger Herb Boxer. Boxer, a native of Hancock, Michigan, was picked 17th overall in 1968 by the Detroit Red Wings.
Continued SUCCESS (a.k.a. SCOREBOARD!!!)The Red Wings have been in the playoffs for 17 consecutive seasons, the longest active streak among the major American sports. During that stretch, Detroit has won FOUR Stanley Cups, reached the conference finals six times, won six President’s Trophies and won its division 11 times. And that includes the salary cap era.
Detroit is far ahead of its Original Six counterparts in recent success. Of the foundling franchises (Boston, Chicago, Detroit, Montreal, New York Rangers, and Toronto), only Montreal (’93) and New York (’94) have won the Cup since the Red Wings started their postseason streak, and Chicago is the only other team to advance to the Stanley Cup Finals.
Detroit has ELEVEN Stanley Cups, third among NHL teams behind Montreal (23) and Toronto (13) and has 58 Hall of Famers. The Rangers went 54 years between Cups, Chicago has not won since 1961, Boston’s been dry since 1972 and Toronto since 1967. (Sorry guys – not trying to rub it in…)
The Wings are second only to the Montreal Canadiens in most Finals appearances. FIVE of the top 10 all-time goal scorers played for Detroit. (Shanahan is Number 11 – just FYI.) Just to put it another way – 50% of the ALL-TIME goal scorers since the NHL’s inception have been Red Wings. Impressive, huh?! THREE of the top 10 all-time leaders of assists played for Detroit. TWO of the top 10 all-time points leaders played for Detroit.
Go to http://en.wikipedia.org/wiki/Detroit_Red_Wings_records for a complete listing of all the records that the Wings hold on a League basis and feel free to compare them with your team’s records.
The 2007-2008 season: The Red Wings captured eight individual and team trophies throughout the 2007-08 season. The team brought home the Stanley Cup, the Presidents’ Trophy, and the Clarence Campbell Bowl as Western Conference champions. Zetterberg won the Conn Smythe. Pavel Datsyuk won the Selke Trophy (top defensive forward) and Lady Byng Trophy (sportsmanship), Lidstrom captured his SIXTH Norris Trophy (top defenseman), and Osgood and Dominik Hasek shared the Jennings Trophy (team goals against). Detroit legend Gordie Howe was also honored with the NHL Lifetime Achievement Award.
As for how the Wings stack up against the other teams in the League on the MOST important factor – the reason every team and every player laces up the skates: STANLEY CUP WINS. I am presenting this information to show how successful the Wings have been in recent years compared with every other team in the NHL.
Team – Number of Cups won – the last time they won the Cup
• Montreal Canadiens: 24 (!!!) – last win: 1993
• Toronto Maple Leafs: 13 – last win: 1967
• DETROIT RED WINGS: 11 – last win: 2008 (4 total wins in the last 11 years: 97, 98, 02, and 08 – very obviously the most successful team for the last 2 decades)
• Edmonton Oilers: 5 – last win: 1990 (but what a run they had with wins in 84, 85, 87, 88, and 90 – the glory years for them)
• Boston Bruins: 5 – last win: 1972
• New York Islanders: 4 – last win: 1983 (they won 4 in a row! 1980-83)
• New York Rangers: 4 – last win: 1994
• New Jersey Devils: 3 – last win: 2003
• Chicago Blackhawks: 3 – last win: 1961
• Colorado Avalanche: 2 – last win: 2001
• Philadelphia Flyers: 2 – last win: 1975 (it is noteworthy though that their 2 Stanley Cup were back-to-back. 1974 and 1975)
• Pittsburgh Penguins: 2 – last win: 1992 (again – the Penguins were another back-to-backer for their only 2 Cups winning 1991 and 1992)
• Tampa Bay Lightning: 1 – last win: 2004
• Anaheim (dirty, dirty) Ducks: 1 – last win: 2007 (booo! Hisssss!!!)
• Calgary Flames: 1 – last win: 1989
• Carolina Hurricanes: 1 – last win: 2006
• Dallas Stars: 1 – last win: 1999 (no arguing about this one, kiddies. It’s in the books.)
• Atlanta Thrashers: 0
• Buffalo Sabres: 0 (one of the cities who would like to claim the title of Hockeytown. This franchise joined the NHL in 1970.)
• Columbus Blue Jackets: 0
• Florida Panthers: 0
• Los Angeles Kings: 0
• Washington Capitals: 0
• Minnesota Wild: 0 (one of the cities that would like to claim the title of Hockeytown even though they lost their original NHL team to Texas)
• Nashville Predators: 0
• Ottawa Senators: 0 (at least, not with the latest version of this team. The team that played until 1934 and then moved to St. Louis won 11 times. The new Senators were founded in 1993)
• Phoenix Coyotes: 0
• San Jose Sharks: 0
• St. Louis Blues: 0
• Vancouver Canucks: 0
And how about if we take it a step further:
No Finals Appearances…
1. Atlanta Thrashers
2. Columbus Blue Jackets
3. Minnesota Wild
4. Nashville Predators
5. Phoenix Coyotes
6. San Jose Sharks
No Conference Finals…
1. Atlanta Thrashers
2. Columbus Blue Jackets
3. Nashville Predators
4. Phoenix Coyotes
In conclusionI don’t know how any other US city/franchise can even try to claim the title of Hockeytown. I hope that I have presented the facts in a way that was (mostly) respectful, but I could never claim to be unbiased.
No matter what the ultimate outcome is at the end of this season for the Red Wings, the nickname “Hockeytown” will remain as appropriate as ever.
One last little item of note: the “HOCKEYTOWN” nickname is a registered trademark of Ilitch Holdings Inc., the parent company of the Red Wings. No matter how many arguments are made by another team, city, or magazine -
DETROIT will remain HOCKEYTOWN.
Period. End of story.